Building Successful Partner Channels - Channel Development & Management in the Software Industry

Af: Hans Peter Bech, Jelena Galkina (illustrator), Hans Peter Bech (læst af)

Lytteprøve

Beskrivelse

This book explains what it takes to build and manage partner channels in the software industry. The book uses the business model framework introduced by Alexander Osterwalder. It provides a practical guide for organizing the activities required to design productive partner programs as well implement these programs for the recruitment and management of partners that will find, win, make, keep and grow happy customers on our behalf.

Yderligere informationer

• Bogtype:

  Lydbog

• Filtype:

  MP3 (pakket i ZIP-fil)

  MP3 (pakket i ZIP-fil)

• Beskyttelse:

  Vandmærket

  Vandmærket

• Varighed:

  5 timer 50 minutter

• Forlag:

  TBK Publishing

• ISBN:

  9788793116474

• Udgivet:

  31-12-2020

• Genrer:

  Forretningsstrategier, Internationale virksomheder, Salg og marketing